Gamification Workshop

May 25, 2011

Interested in learning more about how games and gamification could lead to greater engagement between you and your customers?
I’m teaming up with Gabe Zichermann and the Gamification Company to offer a one-day workshop on June 16 for executives, marketers and product owners who would like to:

Learn about what makes things fun, and how to apply [...]

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Game Player Motivations

May 19, 2011

I included a simple way to break down the major categories of motivation for any game in my recent book, Game On. This can help you think about the different things that motivate players in almost any game:

My goal with the four quadrants of player motivation draw upon prior work by Richard Bartle. Bartle [...]

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8 Ways to Transform the Game Business with Social Technology

May 17, 2011

I gave a presentation at LOGIN 2011 this morning on how social technology has changed everything about culture and media–and eight ideas on ways that any game (social games, MMORPGs, and everything in between) can use to take advantage of this new trend.
Think of it as the inverse of the gamification trend: rather than think [...]

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Who, What and Why of Social Games

April 28, 2011

I was asked to give a presentation on social games at the Boston Social Media Breakfast this morning. Attached is the presentation that accompanied the talk I gave: a few interesting facts about the historical origins of games, growth of the gaming market, games as experience, and how experiences can lead to greater happiness. [...]

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The New New Social Games

April 21, 2011

I have a guest post up on Bostinnovation, in which I share my thoughts about where social gaming will take us in the next few years. I also take a look back at the “social games” of the past.

Once upon a time, in the distant and dusty past of the human cultural awakening, people [...]

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Transforming Business with Games

April 4, 2011

Below is a video in which I discuss how games can have a transformative power over your business. This isn’t the usual “gamification” spiel, but a discussion on other elements–like story, immersion, learning, etc. In the video, I talk about my new book, Game On, which is now available for purchase on Amazon (although [...]

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Game On Books Arrived

April 1, 2011

Today I received two boxes full of Game On, the book I’ve written on social games and the power of gaming to transform businesses for the better. If you’ve preordered, the books should reach you in a couple weeks. And if you haven’t, you can click on the following link to reserve your [...]

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Speaking Engagements

March 30, 2011

Looks like I’m going to be busy with speaking engagements over the next few months. I’ll be appearing at the Nantucket Conference, LOGIN 2011, an MTLC event on how gaming can transform business, and YPulse’s Youth Mega Mashup. Some of it is around Boston, but I’ll also be visiting Seattle and San Diego–which should [...]

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PAX Booth Babe Controversy

March 14, 2011

PAX East has come and gone, and with it quite a few great memories of yet another great gaming event.  We’re lucky to have it in Boston.  I wanted to highlight a minor controversy that erupted during the convention, concerning the use of models (so called “booth babes”) within the individual game exhibits–because the organizers [...]

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Massachusetts Challenges

March 11, 2011

I was at MIT BIG today, and sat on a panel about starting a gaming company in Massachusetts.
Afterwards, Hiawatha Bray quoted me in an article that combined PAX East with a discussion of the challenges met by Massachusetts companies.  I’m pleased to have gotten the word out on two points:

The total awesomeness of the fact [...]

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